Tool Kit - What is Innovation

Innovation is the systematic search for and implementation of ideas that lead to better outcomes.

What is

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Innovation is the systematic search for and implementation of ideas that lead to better outcomes.


A problem can be seen as a piñata, and this toolkit is a creative and rewarding way of getting to the positive outcomes or ‘goodies’. Often we avoid problems, it’s human nature. We see problems as hornet's nests that we wouldn't want to breathe on, let alone poke. But innovation is a way that we can explore, prod, expose and open up problems to better understand and develop solutions for them. 



Innovation is not...


  • A fad or a fashion

  • Hyperbole or hot-air

  • The new word for budget cuts

  • A qualification

  • Risk-free

  • A sympathetic solution

  • Measured only by success 


Some discussion points

Use the following ideas for inspiration to write about, or in a team discussion:

  • "If you have always done it that way, it's probably wrong"

  • "We do what we do because that's the way we do it"

  • "Innovation is the path we can choose to travel to reach the future early or on-time"

  • "Failure is an important part of innovation, failure is how we all learn"


Useful Videos

Still need a little bit more inspiration? These are some short YouTube videos on the idea that "innovation is an agent for change" and that it is "empathetic and interested in failure".


Transtheoretical Model

A short video explaining the Transtheoretical Model for Informatics.



Brené Brown on Empathy 

What is the best way to ease someone's pain and suffering? In this beautifully animated RSA Short, Dr Brené Brown reminds you that we can only create a genuine empathic connection if we are brave enough to really get in touch with our own fragilities.



The Unexpected Benefit of Celebrating Failure 

“Great dreams aren’t just visions” says Astro Teller, “They’re visions coupled to strategies for making them real”. The head of X (formerly Google X), Teller takes you inside the “moonshot factory”, as it’s called, where his team seeks to solve the world’s biggest problems through experimental projects like balloon-powered internet and wind turbines that sail through the air. Find out X’s secret to creating an organization where people feel comfortable working on big, risky projects and exploring audacious ideas.



Death by Powerpoint

With a seldom seen depth of knowledge and passion for his subject, David Phillips has become the leading Swedish figurehead in the art of making presentations. He is the founder and owner of Sweden's largest resource on the subject: He is also author of the ground-breaking book "How To Avoid Death By PowerPoint" published in more than 30 countries.



More Videos and Tools

We have created a list of reading materials, helpful tools to assist with different stages of the innovation process as well as a playlist of more videos. These can be found here.


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